The 100cc segment is suddenly showing some real signs of action with Suzuki Motorcycle India, all set to hasten it’s own foray into the bread and butter, commuter segment of the Indian motorcycle market. This motorcycle segment, which consistently has enjoyed massive volumes and along with delivered huge profits to the two biggest players, Hero Honda and Bajaj Auto respectively. Close on the heels of the Hero-Honda Joint Venture split and Honda deciding to up the ante with it’s own 100cc commuter offering, compatriot Suzuki too is speeding up it’s original plans to usher in a 100cc commuter motorcycle with the sole goal of big volumes.
Suzuki, in fact was one of the first manufacturers to bring a 100cc motorcycle to India in the form of the 98.8cc Ind-Suzuki AX100 Two Stroke commuter motorcycle way back in the eighties, when it had collaborated with TVS Motors. In a way, life has come a complete circle for Suzuki in India even as it has a myriad range of products ranging from the humble Access 125 Scooter to the high end Suzuki Hayabusa sportsbike. With the 100cc commuter motorcycle, Suzuki hopes to make a bigger dent in the ever growing Indian motorcycle market. Here’s what Atul Sobti, the of Suzuki Motorcycle India had to say about his firm’s 100cc foray.
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